An Historical Look at an Opportunity Lost
I thought this video would provide a keen example of how the major players in the newspaper industry – who happened to be “first-movers” in using technology to disseminate content – completely missed a major opportunity to build successful business models on the Internet. Instead, as we are all aware newspapers are struggling to decipher new methods of controlling content, crafting new business models (research what the Christian Science Monitor is up to) and simply trying to remain relevant. What is amazing is that seven pillars of the journalistic estate were deploying, at the time, amazing content that individuals were actually paying for (if you can stand a two-hour download process to get a simple text version of your local newspaper). I would appreciate your comments on this historical look of an opportunity lost.
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