Wednesday, June 24, 2009

The New Cleveland Aquarium

Last week Cleveland received a jolt of good news when it was reported in the Plain Dealer that local development group - Jacobs Investments announced a decision to build an aquarium at its PowerHouse facility in the Flats. This is an awesome announcement. I have been a huge proponent of an aquarium. On my other blog - Cool History of Cleveland - I wrote passionately about the old Cleveland Aquarium, which can still be seen while driving east on I-90 near E. 79th. It was a beautiful old structure and I hope that someone will come up with an idea for the old facility. 

Nonetheless, the Jacobs Investments group should be applauded. This is a genius idea. The facility is slated in the summer of 2010 as is expected to bring 400,000 to 500,000 visitors annually to the aquarium. I approve of the location - a big aquarium right on the banks of the Cuyahoga River. This really could be a special development. A development, I hope, that spurs further redevelopment of the Flats. I suspect my only disappointment is the rather diminutive size of the facility at a rather paltry 55,000 square feet. However, I suspect that the Jacobs Investment group has additional plans for the aquarium and the PowerHouse. We will see but in the interim the City should rally behind this critical development. 
Posted by Tech Czar at 02:26:55 | Permalink | Comments (3)

Monday, June 8, 2009

Live Blogging @ Opera Cleveland

Calling all Cleveland area bloggers. You and a guest are invited to blog - live - at the final dress rehearsal of Falstaff on June 17th, from 6:15pm until the final curtain. This is a great opportunity to blog and tweet about one of Cleveland’s great cultural assets from “behind the scenes.” Kudos to Opera Cleveland for creating this awesome event and here’s to hoping other cultural institutions begin this really cool initiative.

Make this experience yours! It is a wonderful opportunity to wander through the theatre and backstage - while a performance is in progress - and to share your unique view through your blog or Twitter account.

Listen, you do not have to be an opera aficionado to join this event. It is simply a way for Opera Cleveland to make opera more accessible through social media. And I for one thinks this is one of the coolest things ever. Let’s get a ton of bloggers and Twitter afficionados in attendance.

To RSVP or for more information, please contact Lisa Hofmann at hofmann@operacleveland.org or at 216.575.0903.

Posted by Tech Czar at 15:44:29 | Permalink | Comments (1) »

Monday, June 1, 2009

Social Media ROI

I was minding my own when my best friend, and budding cinematographer, John Heaney met up with me at Panera in Golden Gate (I know… me in the suburbs). John’s blog - Orange Envelopes - is a great source of business strategy, design thinking and social media marketing. Anyway, we were talking about the way many “old economy” executives tend to look at defined statistics for business success when the discussion about measurements of social media entered the fray. 

There is this great exuberance around social media and yet many social media “experts” fail to quantify the social media experience. Big mistake. There are ways to measure success on the social media platforms we elect to pursue. So enjoy our discussion on the Social Media ROI:

Posted by Tech Czar at 05:25:47 | Permalink | Comments (2)